Wednesday, 24 September 2014

RESEARCH - What Is The Function Of A Music Video

What Is The Function Of A Music Video?







The main function of a music video is to promote the artist , single and the album, as the artist is the main focus to gain money for the record label...














Music videos are also used to for representation. Music artists use videos to represent themselves, For example some female artists such as Nicki Minaj represents her self as a sex object. This has become her unique selling point.
 











Another function of a music video is to provide the viewer with a better understanding of the song so they engage with it visually and audibly, this is achieved through a performance or a story. Moreover, it's to entertain the view by highlighting the talent of the artist.





Lady Gaga - Telephone ft Beyoncé

This is a great examples of a music video form because not only does it entertain the viewer , it's prompting both of the artist and highlighting their talent. The video has a storyline which is interesting to watch which leaves the audience wanting to know more about the artist.


                                                 

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